Profile

Honesty and reliability - these two traits have been the cornerstone of Phoon Huat's success since its fledgling years as a small shop along Middle Road. Steeped in history and tradition, the company was established in 1947 by Wong Tai Fuang when he moved to Singapore from Hainan Island, China...

With our extensive experience of more than 60 years, we are able to select quality products and bring great value to our customers.

Phoon Huat manufactures and supplies an impressive range of baking ingredients under our widely recognized house brands, "Red Man", “Bakeway”, ”Gold Tree” and imported brands...